Science journalism is an art form — where research becomes a story. A probe landing on the surface of mars is transformed into an epic journey where its last three minutes leave the reader on the edge of his seat. Climate change is a tale of scientists who are willing to fly into wildfire plumes. The Higgs boson is not just a newly discovered particle, but a window into a different realm. Science journalism allows room for creativity. But while it is important to engage the reader, it is crucial to do so accurately.